Resonant Preaching

Seth Godin’s blog is one that I really enjoy reading.  Today, in a discussion about politics, he makes a statement that I believe is a good conversation starter for thinking about preaching.  He writes,

Start with the truth. Identify the worldview of the people you need to reach. Describe the truth through their worldview. That’s your story. When you overreach, you always fail. Not today, but sooner or later, the truth wins out. Negative or positive, the challenge isn’t just to tell the truth. It’s to tell truth that resonates.

Does this sound like preaching you’ve heard (or done) lately?

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